BS4 Retail

Dense

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People Densimeter for public and Commercial Spaces


Tracking and people counting sensors are at their peak in terms of performance and reliability.
BS4 is one the most recognized companies that operate in the people counting and people tracking solution on the market, with 1000+ installations worldwide.
Using advanced 3D tracking system and sensors as one bigger densimeter for public spaces is probably one of the main technology to invest on if retailers or food companies want to re-open their stores in the next future.
Having developed a robust and reliable ecosystem to connect different sensors and extract data through advanced preconfigured analytics template, BS4 is able to deliver a fast deployed solution for any public restrained spaces, with a little effort in terms of investment and delivery time.

When thinking about people counting system, probably you’re thinking about a flat data set that show you how many visitors entered your «commercial space».
Underneath this easy function lays a world of data and analysis that could be used to provide information in real time not only to your marketing and sales department, but even to a wider range of audience.
Out of the wider analysis and KPI that can be extracted, one could be the key to the new way to proceed with sales, marketing and commerciale spaces…creating a new communication asset for anyone who is approaching your space: density and social distancing rate.
Covid-19 and the worldwide pandemic is teaching that a new way to express value and reinforce the brand identity is to provide a safe place for your customer.

Influx digital monitoring


What if you could give to your customer the exact density of specific areas in your store and warn them on how to behave?
The system is ready and could be deployed in days.
The sensors and the architecture are reliable and privacy proven.
The data expressed can have a tremendous impact on the brand perception.

Scalable solutions to cover specific areas up to a full tracking solution.
Based on the specific report, all the company that will fight against this pandemy with specific innovative tech solution, will receive funds in return, if applied.
The customer’s trust will, for sure, set the competition with the market and declare if a company will keep having success.

Approach 1
Main Areas Counting


Few Sensor to install (space entrance and monitored areas entrances/exits)

For the customers:
  • Occupation Count
  • Density in real time for specific areas
  • Numbers at glance for anyone

For the company:
  • People counting analysis
  • Density and occupation rate and trend

Saving in terms of forecasted access control
No human interaction and fully automatic
Displayble on existing DS systems
Investment optimization

Approach 2
Multisensor Full tracking


Multiple Sensor to be installed
Full covarage of the commercial spaces (TBD)

For the customers:
  • Occupation Count
  • Density in real time in full coverage
  • Occupancy heatmap
  • Numbers at glance for anyone
  • Avarage distance between customers

For the company:
  • People counting analysis
  • Density and occupation rate and trend
  • Heatmap of occupancy to insight marketing campains

Saving in terms of forecasted access control
No human interaction and fully automatic
Displayble on existing DS systems
Investment optimization

Market

Retail, Food Courts, Shopping Malls, Restaurant, Events, Company Canteens, Museums, Office...

Use case

Milan Dome

Our approach

  • Measurement:
    incoming and outgoing traffic counting for each Entrance
  • Artificial Intelligence:
    real-time occupancy computation for overall building or per single rooms
  • Integration & Communication:
    digital traffic light signal; automatic doors or turnstile control; digital signage and custom messages to the customer in queue; sound alerts